Retail chain development from strategy to execution
Megalong Beef was an ongoing brand development exercise that involving developing and applying an identity to all facets of the business.
Below is a very small sample of the work done, which also included e-commerce, instore design and a great deal of retail and corporate advertising.
Logo design in colour and black and white
Various pieces of marketing collateral
A few of the many retails posters
Some more examples of developing the brand and applying it to a wide variety of corporate imagery